Underwriting is much more than traditional advertising. It is a marketing opportunity that allows you to align your brand and products with the high impact of non-commercial public television. An underwriting package can be tailored to complement your company’s marketing goals and help ensure that you reach your target audience.
IPBS delivers all of Indiana, providing statewide coverage with eight television and nine radio stations. Companies can speak to the entire public broadcasting audience in Indiana through a single contact.
By including IPBS in your marketing plans you send a message of quality to a broad audience of decision-makers and community leaders — an audience that will be more likely to choose you.
What IPBS Can Do For You
IPBS will present your message to an audience that is the envy of the industry. Our viewers are brand loyal, affluent, educated and eclectic. They are leaders in their communities.
IPBS member stations restrict the amount of advertising in their programs; thereby ensuring your message stands out. Your message will not get lost in the clutter.
Building Brand Awareness
If your company wants to build its brand, inform the public about a product or service, and create an association with a trusted institution, contact us.
We will be happy to design a customized campaign to help you achieve your goals.