$983K Grant Supports Community Engagement Journalism in Underserved AreasWASHINGTON, D.C. (July 19, 2021) – Indianapolis-based WFYI will lead America Amplified 2.0, a public media initiative designed to instill journalism practices that meaningfully address local information needs through active listening and engagement. WFYI will establish a central team to lead and develop community engagement journalism practices at 20 public media stations, especially in parts of the country traditionally underserved by media, including rural areas. The initiative is funded through a $983,451 grant from the Corporation for Public Broadcasting. The initiative builds on the success of America Amplified, a CPB-supported partnership of public media collaborations focused on community listening and engagement. Initially launched in 2019 to strengthen public media’s ability to incorporate community and citizen perspectives into election coverage, the collaboration also helped shape public media coverage of the coronavirus pandemic to include perspectives from communities across the country, including weekly call-in radio shows co-hosted by public radio stations in different parts of the country.
“At WFYI, we believe engagement is the key to expanding audiences and deepening impact through all our public media platforms,” said WFYI President and CEO Greg Petrowich.